Emaar Entertainment


Emaar Entertainment is a leading operator of exceptional and unique experiences.

Reel Cinemas

Setting a new standard for cinema experiences with its flagship megaplex at The Dubai Mall, Reel Cinemas has continued to redefine the cinematic landscape, with a boutique cineplex at Dubai Marina Mall, the region’s first dine-in cinema at Jebel Ali Recreation Club, marking the partnership with international celebrity restaurateur, Guy Fieri, as well as the first cinema in the UAE to introduce a hotel-cinema concept with Reel Cinemas-Rove Downtown, the contemporary midscale hotel in Downtown Dubai.

Further, Reel Cinemas has opened a 5-screen premium movie and entertainment centre at The Pointe in a partnership with Nakheel in addition to a dedicated Reel Junior Screen at Reel Cinemas-The Springs Souk which also opened in 2018.

In 2019, Reel Cinemas opened an 18-screen cineplex in Al Ghurair Centre, a leading retail and leisure centre.

Dubai Aquarium & Underwater Zoo

Dubai Aquarium illuminates the marvels of the open ocean and showcases the most diverse collections of aquatic life worldwide, representing several hundred species including sharks and stingrays.

Dubai Opera

Dubai Opera is the first venue of its kind in Dubai. Dubai Opera has the exceptional ability to transform into three modes: from a theatre into a concert hall and into a ‘flat floor’ mode becoming a banquet or event hall. This seamless flexibility has and continues to enable Dubai Opera to host a wide variety of events including theatre, opera, ballet, concerts, gala dinners, weddings and Iftar.

Dubai Ice Rink

Dubai Ice Rink is one of the key leisure attractions at The Dubai Mall. Located on the ground floor of the mall next to The Souk, the Olympic-size Dubai Ice Rink has become a social hotspot, appealing to the entire spectrum of the society, both to young and old alike.


KidZania provides children and their parents a safe, unique and very realistic educational environment that allows kids between the ages of four to sixteen to do what comes naturally to them; role-playing by mimicking activities done by adults in real life.

Ekart Zabeel

The latest generation of electric go-karts – providing amateurs and experienced drivers with the ultimate driving experience!

Ekart is the perfect place for a challenge with friends, a fun family activity, or a memorable afternoon with your coworkers for the perfectly organized corporate event.

VR Park

A first-of-its-kind attraction for the Middle East, VR Park is centered around ‘shared escapism’, with an unprecedented breadth of games to suit all ages. VR Park is designed to ‘Challenge Reality’, blurring the lines between perception and reality through unforgettable and mind-blowing experiences, spanning wholly immersive rides and interactive games.

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