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The Dubai Mall marks the Holy Month of Ramadan with unique charity initiative and insightful exhibitions

Dubai, UAE; July 10, 2013: Under the theme of ‘The World Gathers Here for Goodness,’ The Dubai Mall, the world’s largest shopping and entertainment destination, has joined hands, for the fifth year, with the philanthropic organisation Dubai Cares to mark the Holy Month of Ramadan, in addition to showcasing an impressive display of Arabic art pieces that underlines the region’s rich cultural heritage.

• Visitors can visualise the impact of their donation through a special exhibition by Dubai Cares
• World’s Biggest Book, educational rare artefacts, and timeless art pieces on display
• Mall open from 10am to 1am; mall restaurants from Iftar to 2am; and outlets along Waterfront Promenade until 3am

Dubai, UAE; July 10, 2013: Under the theme of ‘The World Gathers Here for Goodness,’ The Dubai Mall, the world’s largest shopping and entertainment destination, has joined hands, for the fifth year, with the philanthropic organisation Dubai Cares to mark the Holy Month of Ramadan, in addition to showcasing an impressive display of Arabic art pieces that underlines the region’s rich cultural heritage.

Visitors have the rare opportunity to view some of the amazing art pieces that date back several centuries, as well as the World’s Biggest Book highlighting the biography of Prophet Muhammad (Peace Be Upon Him), as well as art work by renown Emirati artist Mattar Bin Lahej.

Nasser Rafi, Chief Executive Officer, Emaar Malls Group, said: “The Holy Month of Ramadan is a time to reflect on solidarity and foster camaraderie amongst friends and families. The Dubai Mall and Dubai Cares are offering a unique way to make meaningful contributions that support the underprivileged. We are also showcasing elegant Arabic art pieces to honour our region’s culture, which provide visitors with vivid insights into the region and our heritage.”

Highlighting the values of charity and generosity that are associated with the Holy Month, Dubai Cares, which works to improve children's access to quality primary education in developing countries, in partnership with The Dubai Mall will enable visitors to contribute to the cause, with a donation on top of their spending at various retail outlets. Donation boxes are also placed in various locations in the mall.

Additionally, Dubai Cares will showcase an interactive exhibition at the mall’s Star Atrium featuring images of an underprivileged person and how the participation of the public by supporting the cause will go towards improving the person’s life.

Inspired by the Holy Quran and created by Emirati artist Mattar Bin Lahej, The Dubai Mall’s Ramadan décor will illustrate Ayats with beautiful Arabic calligraphy. Educational exhibitions will also be held putting the spotlight on Arabic art, history, culture, and heritage.

Painter, sculptor, and photographer, Mattar Bin Lahej, has exhibited his works in Abu Dhabi, Germany, Morocco, Kuwait, Turkey, and the United States of America, among others. Placing an immense emphasis on movement, his works primarily capture fast movements, particularly that of horses. He founded Marsam Mattar, a locally-driven gallery, in 2003 established to promote artistic talent.

One of his masterpieces is the collection of nine unique sculptures in the shape of the moon, the ‘Moon Reflection,’ that will be on display at the mall’s Waterfall Atrium, where each sculpture will represent a different phase of the moon and will be dedicated to a specific verse from the Holy Quran. 

In other key exhibitions, ‘The Mahmal,’ at the mall’s Souk Atrium, will present a rare art piece handcrafted and embroidered with elegant silver and gold thread calligraphy originally commissioned by 99th Caliph of Islam and 34th Sultan of the Ottoman Empire, Sultan Abdulhamid II (reign 1876 AD to 1909 AD).

SITARA’ a breathtaking art piece from one of the most sacred of Islamic artefacts and commissioned by the Ottoman Sultan Selim III dated (1789-1807 AD), will be showcased at the mall’s Bloomingdale’s Atrium. The art piece is particularity important as it could possibly be the last surviving Sitara of the imperial, colourful, and rich design of the Selim III period.

The Souk Dome will showcase the Biggest Book in the World. The book has successfully entered the Guinness Worlds Records as the first in the Arabic language. Featuring ‘the biography of the Prophet Muhammad (Peace Be Upon Him)’ the book has received incomparable praise across the Islamic world and globally.  

The Islamic Affairs & Charitable Activities Department has also set up a stand to provide insights into the traditions and the religious significance of the Holy Month of Ramadan, on the second floor of the mall.

As part of the Ramadan activities the mall is continuing the tradition of providing visitors with daily Iftar packs with mineral water, dates, and a Ramadan calendar, distributed complimentary at all Guest Service Desks.

During Ramadan, The Dubai Mall has extended operating hours to be open daily from 10am to 1am, while the food and beverage outlets are open from Iftar until 2am and restaurants on the Waterfront Promenade to be open until 3am.

For more information, please contact The Dubai Mall at 800-382246255 or visit www.thedubaimall.com/www.facebook.com/thedubaimall

Located in the heart of the prestigious Downtown Dubai mixed-use development, The Dubai Mall has over 1,200 retail stores, two anchor department stores and over 200 F&B outlets. The 440,000 sq ft Fashion Avenue, dedicated to high fashion, positions The Dubai Mall as the fashion capital for the region, while The Souk, featuring 99 stores offering gold & jewellery, traditional handicrafts, souvenirs, abayas, perfumes and carpets, among others, is a dedicated precinct designed to reflect traditional Arabic heritage and culture. The mall is also linked directly to the Dubai Metro station through an air-conditioned travellator.

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