Dubai, UAE, August 16, 2007: Emaar International Jordan, the country-subsidiary of Emaar Properties, will launch the sale of its world-class residential project, Samarah Dead Sea Golf & Beach Resort, in Dubai on August 18. Overlooking the Dead Sea, the master planned project with Mediterranean-styled homes is set amidst a vibrant retail centre and a Spa and Wellness Village.
The sales launch on August 18 will be held from 9am to 6pm at the Downtown Burj Dubai sales centre located within Emaar’s Downtown Burj Dubai development.
“The homes at Samarah Hillside will be a new lifestyle experience for Jordan by integrating several leisure amenities in close proximity,” said Mr Steve McCartt, General Manager, Emaar International Jordan.
He added: “The homes come with luxury finishes and offer spectacular sea views. Landscaped surroundings, walkways, parking spaces, roof top living and private backyards will add to the quality of life of residents. The homes are also in close proximity to the Samarah Rift Retail Village, the Samarah Beach Spa and Wellness Centre – other key components of the development.”
The AED 1.84 billion (JD354 million, US$500 million) Samarah Dead Sea Golf & Beach Resort is owned by The Dead Sea Touristic and Real Estate Company, a venture of Emaar Properties PJSC along with a group of regional and Jordanian investors. The project is in line with the growth plan for Jordan as outlined by the King Abdullah II Fund for Development, and is poised to energize the Jordanian economy through its focus on tourism growth and luxury property development.
“There has been keen interest in investment opportunities in Jordan from investors in Dubai including the Jordanian community living here. Through our sales launch in Dubai and Jordan, we want to give purchase opportunity for Jordanian and international investors,” added Mr McCartt.
The Samarah Dead Sea Golf & Beach Resort comprises four key components: Samarah Hillside with residences and a community centre; Samarah Beach with residences and a Spa and Wellness Village; Samarah Golf with a clubhouse; and Samarah Rift with a Retail Village and a business hotel.
Emaar is currently launching the sale of homes within Samarah Hillside featuring two- to three-bedrooms of size ranging from 314 to 404 sq metres. The multi-functional residential community is located opposite the King Hussein Bin Talal Convention Centre and the Samarah Dead Sea Golf & Beach Resort Presentation Centre.
Emaar International Jordan sales representatives will be present at the sales launch day to explain more about the project. Potential investors in the UAE can also call 800-Emaar (800-36227) for more details.
Emaar’s expansion into Jordan is in line with its Vision 2010 to become one of the most valuable companies in the world. The company today has a significant presence in 36 markets globally and has also diversified into education, healthcare, malls, finance, and hospitality & leisure.