Dubai, September 15, 2006: The first-ever Special Collection sale of residences hosted by Emaar Properties recently at its Downtown Living Sales Center fetched outstanding response with about 900 registrations made just in the opening hours of the one-day event.
Emaar had on showcase exclusive villas, rare penthouses and unique apartments across a variety of its already-established communities including Arabian Ranches, The Springs, The Meadows, Hattan and Dubai Marina, and the up-and-coming Downtown Burj Dubai. Most of the homes are ready to move into and others are nearing completion.
“The enthusiastic response from investors and home-owners underscores the buoyancy of the Dubai property market and the trust they place in Emaar’s master-planned projects,” said Ahmed Al Matrooshi, UAE Managing Director, Emaar Properties. “The first-ever special sale of Emaar’s residences was held to give homeowners a rare opportunity to own a home in some of Dubai’s well-established freehold communities.”
In an unprecedented display of investor enthusiasm to any real estate sale in Dubai, potential investors and homeowners started arriving to the Downtown Living Sales Center much earlier than the opening time of 9am – some booking an early place by the registration counter as early as Saturday night to assure a chance to own one of Emaar’s Special Collection homes.
Emaar’s team of experienced customer service representatives were on hand to explain the features of the homes that make them truly unique.
“The residences on sale including the exclusive villas, penthouses and apartments have value-added features, which make them prized investments,” said Mr Matrooshi. “Apart from offering all modern amenities of living in a luxurious neighbourhood, the homes also offered varying lifestyles such as marina or golf-side living.”
Emaar has handed over more than 14,000 homes in master-planned residential communities in Dubai. “The success of the one-day sale underpins the fact that quality residential developments have takers at all times,” said Mr Matrooshi. “It also reiterates Emaar’s credentials as a property developer of choice, especially for premium homes.”
Emaar pioneered the freehold era in Dubai with the Emirates Hills development in Emirates Living – a series of master-planned projects that offer all community amenities in one neighbourhood. With Arabian Ranches and Dubai Marina, Emaar added value to community living by introducing leisure elements such as proximity to the golf course and marina. Downtown Burj Dubai, the up-and-coming development in the heart of Dubai, has at its epicenter Burj Dubai, the tallest tower in the world when completed and The Dubai Mall, the world’s largest shopping mall.
