Emaar International was launched in 2004 in a strategic move to diversify our markets, reduce the risk of a single market and sustain growth for the future. Leveraging on our strengths for successful real estate development in Dubai, Emaar International will play a key role in the Group's future progress by identifying untapped, emerging and growing markets, diversifying our source of revenues and bringing together resources from different entities and strengthen our global brand.
Our main area of initial focus is the Middle East, North Africa and Indian subcontinent, we have already entered into partnerships with leading entities in these markets and are now implementing creative designs for various master-planned communities, mixed use projects and other large real estate development projects.
Emaar made its name by introducing masterplanned lifestyle communities to the UAE and now we are taking this winning formula to the rest of the world. Most of our international projects are scheduled to be completed in major cities and will add new levels of luxury living and modern cutting edge style to what is on offer - creating new choices and options for owners.
